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Articles of Interest:

Marketing's Great Identity Crisis, by R. Brooksbank et al., World Jounral of Management, March 2010

MARKETING MASTERCLASS: Excellence in medical marketing: Origins, definition and precursors, by Brian Smith, Journal of Medical Marketing, 2007

Ongoing Discussions:

Who are the better leaders? Introverts or Extraverts? See some articles on this topic and share your thoughts!

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